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How to Measure to find that perfect fit?
BUST SIZE
Remember your Bra Size and Bust Size are different measurements. To determine your bust size place the tape around the fullest part of your breasts, preferably while wearing your best fitting bra.
BRA SIZING
For best results, have someone else measure you with a cloth measuring tape. If you are in between sizes buy the larger size.
1. Measure Band Size. Take a snug measurement around your rib cage, directly below your bust and shoulder blades. Then add 4 inches, if you get an odd number (like 35), round up one to the next size (to 36).
2. Measure Cup Size. With bra on and clothes off, measure around the fullest part of your bust.
3. Compare bust measurement to band measurement. Subtract the band measurement (Step 1) from the bust measurement (Step 2). Then use the charts below to determine your cup size.
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If difference is:
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0" |
1" |
2" |
3" |
4" |
5" |
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Then cup size is: |
AA |
A |
B |
C |
D |
DD |
WAIST
To determine your waist size, measure around the smallest part, this is your natural waistline.
LOW WAIST
Measure approximately 2" below the natural waistline or 2 fingers below the nave. This measurement applies to all allure pants, shorts & skirts that sit below the navel.
HIPS
Your hip size is determined by measuring around the fullest part of your hip.
Pleaser & Lucious Size Conversion Chart
We are a full line retailer of Pleaser and Lucious lines. All our shoes are marked in U.S. women’s sizing. The shoe size conversion chart below only serves as a guide to help you determine the sizing equivalent of our products in different parts of the world. Please note that the actual sizing may differ slightly from the chart as the size conversions listed are APPROXIMATE - there is no universally accepted international conversion for shoe sizing; it may also vary slightly from collection to collection among our different brands.
M/W indicates Men's or Women's Sizes. Other systems are for either gender.
| System |
Sizes |
| U.S. & Canada |
W |
5 |
6 |
7 |
8 |
9 |
10 |
11 |
12 |
13 |
14 |
15 |
16 |
17 |
| M | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 |
| Europe |
35 |
36 |
37.5 |
38.5 |
40 |
41 |
42.5 |
43.5 |
45 |
46 |
47.5 |
48.5 |
50 |
| U.K. |
W | 2.5 | 3.5 | 4.5 | 5.5 | 6.5 | 7.5 | 8.5 | 9.5 | 10.5 | 11.5 | 12.5 | 13.5 | 14.5 |
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Australia |
W | 3.5 | 4 | 5 | 6.5 | 7.5 | 8.5 | 9.5 | 10.5 | 11.5 | 12.5 | 13.5 | 14.5 | 15.5 |
| Japan | W | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 |
| China | W | 35.5 | 37 | 38 | 39.5 | 41 | 42 | 43.5 | 45 | 46 | 47.5 | 49 | 50 | 51.5 |
| Russia |
W | 33.5 | 34.5 | 35.5 | 36.5 | 37.5 | 38.5 | 39.5 | 40.5 | 41.5 | 42.5 | 43.5 | 44.5 | 45.5 |
| Mexico | | |
4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 |
| Inches |
9 | 9¼ | 9½ | 9¾ | 10 | 10¼ | 10½ | 10¾ | 11 | 11¼ | 11½ | 11¾ | 12 |
| Centimeters |
22.8 | 23.5 | 24.1 | 24.8 | 25.4 | 26 | 26.7 | 27.3 | 27.9 | 28.6 | 29.2 | 29.8 | 30.5 |
Women's Size Chart
Allure Leather Size Chart
| Size | Bust | Cup Size | Waist | Low-Rise | Hips |
| Small | 34 | A - B | 26 | 28.5 | 36 |
| Medium | 36 | B - C | 28 | 30.5 | 38 |
| Large | 38 | B - C | 30 | 32.5 | 40 |
| X-Large | 40 | C | 32 | 34.5 | 42 |
| 1X | 43 | C - D | 35 | 37.75 | 46 |
| 2X | 46 | C - D | 38 | 40.75 | 49 |
| 3X | 49 | C - D | 41 | 43.75 | 52 |
| One Size Fits Most: 90 - 160 LBS |
Forplay Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| Small | 32 - 34 | A - B | 23 - 25 | 32 - 34 | 2 - 6 |
| Med. | 34 - 36 | B - C | 25 - 27 | 34 - 36 | 8 - 10 |
| Large | 36 - 38 | C | 27 - 29 | 36 - 38 | 12 |
| Xlarge | 40 - 42 | C - D | 30 - 33 | 40 - 42 | 14 |
| S/M | 32 - 34 | A - B | 23 - 25 | 34 - 36 | 4 - 8 |
| M/L | 34 - 37 | B - C | 25.5 - 28 | 36 - 38 | 8 - 12 |
| L/Xl | 38 - 42 | C - D | 30 - 33 | 38 - 42 | 10 - 14 |
| One Size Fits Most: 90 - 160 LBS |
Coquette Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| Small | 32 - 34 | A - B | 24 - 26 | 32 - 34 | 2 - 6 |
| Medium | 34 - 36 | B | 26 - 28 | 34 - 36 | 6 - 8 |
| Large | 36 - 38 | C | 28 - 30 | 36 - 38 | 8 - 10 |
| One Size | 32 - 36 | A - C | 24 - 27 | 34 - 36 | 2 - 8 |
Shirley of Hollywood Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| Small | 32 - 34 | A - B | 23 - 25 | 34 - 36 | 6 - 8 |
| Medium | 34 - 37 | B - C | 25.5 - 28 | 36 - 39 | 10 - 12 |
| Large | 37 - 40 | C | 28 - 31 | 39 - 41 | 14 |
| XLarge | 40 - 43 | C | 31 - 34 | 41 - 44 | 16 - 18 |
| One Size Fits Most: 90 - 160 LBS |
J Valentine Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| Small | 32 - 34 | A - B | 26 - 27 | 35 - 36 | 2 - 6 |
| Medium | 34 - 36 | B - C | 28 - 29 | 37 - 38 | 6 - 10 |
| Large | 36 - 38 | C | 30 - 31 | 38 - 40 | 10 - 12 |
| SM | 32 - 35 | A - B | 26 - 29 | 35 - 38 | 2 - 7 |
| ML | 35 - 38 | B - C | 29 - 31 | 38 - 40 | 7 - 12 |
| One Size Fits Most: 90 - 160 LBS |
Leg Avenue Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| XS | 30 - 32 | A - B | 21 - 23 | 32 - 34 | 0 - 2 |
| Small | 32 - 34 | A - B | 23 - 25 | 34 - 36 | 3 - 6 |
| Medium | 34 - 36 | B - C | 25 - 27 | 36 - 38 | 7 - 10 |
| Large | 36 - 38 | C | 27 - 29 | 38 - 40 | 11 - 13 |
| XL | 38 - 44 | C | 29 - 33 | 41 - 44 | 14 - 18 |
| 1X-2X | 39 - 48 | - | 31 - 40 | 41 - 50 | 20 - 24 |
| 3X-4X | 49 - 58 | - | 41 - 44 | 51 - 60 | 26 - 30 |
| SM | 32 - 35 | A - B | 26 - 29 | 35 - 38 | 2 - 7 |
| ML | 35-38 | B - C | 29 - 31 | 38 - 40 | 7 - 12 |
| One Size Fits Most: 90 - 160 LBS |
| O/S Q Fits Most: 165 - 235 LBS |
Dreamgirl Size Chart
| Size | Bust | Cup Size | Waist | Hips | Size | Weight |
| Small | 32 - 34 | A - B | 24 - 26 | 34 - 36 | 2 - 6 | 90 - 120 lb |
| Medium | 34 - 36 | B - C | 26 - 28 | 36 - 38 | 6 - 10 | 120 - 140 lb |
| Large | 36 - 38 | C - D | 28 - 32 | 38 - 40 | 10 - 14 | 140 - 160 lb |
| 1X/2X | 40 - 48 | D - DD | 36 - 40 | 41 - 50 | 16 - 18 | 165 - 225 lb |
| 3X/4X | 48 - 54 | DD | 40 - 44 | 51 - 60 | 18 - 20 | 225 - 275 lb |
| SM | 32 - 34 | A - B | 24 - 26 | 35 - 38 | 2 - 8 | 90 - 130 lb |
| ML | 36 - 38 | B - C | 28 - 32 | 38 - 40 | 8 - 14 | 130 - 160 lb |
| OS | 32 - 38 | B - C | 24 - 32 | 38 - 41 | 2 - 14 | 90 - 160 lb |
| OS Q | 40 - 54 | D - DD | 36 - 44 | 38 - 42 | 16 - 20 | 165 - 275 lb |
Bodyzone Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| One Size Fits Most: 90 - 150 LBS |
XOXO Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| One Size Fits Most: 90 - 150 LBS |
Ginger NY Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| One Size Fits Most: 90 - 150 LBS |
Diva Size Chart
| Size | Bust | Cup Size | Waist | Hips | Dress Size |
| 1X/2X | 43 - 46 | C - D | 35 -38 | 38 - 41 | 46 - 49 |
| 1X | 43 | C - D | 35 | 37.75 | 46 |
| 2X | 46 | C - D | 38 | 40.75 | 49 |
| 3X | 49 | C - D | 41 | 43.75 | 52 |
| O/S Q Fits Most: 165 - 235 LBS |
Men's Size Chart
Allure Leather
| Size | Chest | Waist |
| Small | 38 | 32 |
| Medium | 40 | 34 |
| Large | 42 | 36 |
| X-Large | 44 | 38 |
| O/S | 38 - 42 | 32 - 36 |
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